FINNIX App Celebrates Pride Month with Major LGBTQIA+ Influencers to Promote
In celebration of Pride Month, FINNIX App, spearheaded by MONIX Co., Ltd., has joined forces with 3 LGBTQIA+ influencers – Thammachad, Maeyasunsun, and Sprite Bang – to advocate for gender equality and diversity within Thai society.
Through its platform, FINNIX App endeavors to ensure equitable access to legal loan services for all Thai individuals, irrespective of gender, thereby striving to mitigate societal inequality in a sustainable manner.
Pride Month, a globally celebrated occasion every June, serves as a symbol of inclusivity, raising awareness about gender diversity and equality across various societal realms. This year, FINNIX App has embraced the festivities by teaming up with leading LGBTQIA+ influencers consisting of Thammachad, Maeyasunsun, and Sprite Bang, to underscore the significance of equal opportunities for all Thai citizens, regardless of gender, particularly in accessing financial services like those provided by the FINNIX App. Their engagement extended to participation in the Bangkok Pride Festival 2024 on June 1, further solidifying their commitment to this month of pride.
Ms. Thiranun Arunwattanakul, Chief Operating Officer of MONIX Co., Ltd., expressed, “FINNIX App’s involvement in the Pride Month campaign is a testament to our commitment to driving positive societal change. We take immense pride in being at the forefront of initiatives aimed at fostering equality in various facets of Thai society. Our dedication extends beyond providing equitable financial services to underbanked individuals; we are equally focused on cultivating a diverse and inclusive workplace environment that values differences in race, age, and gender. Through our fair employment policies and ensuring equal rights for all employees, we actively promote self-confidence, open thinking, and pride among our team members. These efforts not only strengthen our company culture but also lay the groundwork for future innovations within our organization.”
Pride Month campaigns trace their origins to a small group of individuals who courageously fought for sexual freedom and societal acceptance. This historical foundation resonates deeply with FINNIX App’s vision of creating opportunities for Thai people to have financial autonomy and personal fulfillment, irrespective of gender or societal standing. The brand’s mascot, Finny, inspired by the genderless and immortal Phoenix bird, symbolizes resilience and empowerment. Much like the Phoenix’s cyclical rebirth, FINNIX App endeavors to help the underbanked individuals overcome financial challenges and regain independence. Through its efforts, the app aims to foster equality in access to financial services, thereby contributing to the creation of a more equitable Thai society where individuals of all genders can find happiness and be treated with parity.
